Krypto

Krypto is a (CRYPTOCURRENCY) based online payments and (TRADING) system which you can use to pay (ANYONE).

The keywords in brackets are the main USPs I wanted to convey through the animation. The first few frames where the coins slide through, depict wide-cryptocurrency support. Followed by "trading" that is represented in the basic graph UI that forms inside the frame. This then morphs into Indian Rupee that can be sent to "anyone" - depicted by the hands it passes through at the end.

The final sequence is the logo reveal that shows that all these features can be accessed within the app - the orange frame is a form of the app and what you (the customer) can do with it.